Cloud Dictionary

The world of Cloud is merging to a common language. This is because different cloud providers are coopetitors to offer compatibility across their cloud. One of the market leader are setting many of their terms in the dictionary. These are some common cloud terms you will find useful.

Most Common Cloud Terms

Some of the common cloud terms are listed for quick references:

  • Bucket – Cloud storage or your hard disk equivalent
  • Region – The geographical area where your cloud server is physically located.
  • Assets or Resource – Your server, storage or applications.
  • Container – Application for deployment that are meant to be isolated from other processes
  • ACL (Access Control List) – Your security policies and rules for managing access to your assets.
  • Tags – Setting a tag with value helps with search and reporting.
  • Shell or CLI (Command Line interface) – Black terminal screen or console to allow you to use command line instead of user interface for configuring your cloud.
  • Serverless – Serverless Application Model (SAM) that allows you to run functions without the need of server.

There are a long lists and these are the most common ones for starters. I will continue to add as I come across these common terms.


Book Review: Competing in a Flat World: Building Enterprises for a Borderless World

The article on network orchestrators reminded me of my first book on this topic – Competing in a Flat World: Building Enterprises for a Borderless World. The networked economy and networked effect are research of topic then. This book focus heavily on a case study on the logistics company called Li & Fung. No spoilers below.

Source: Amazon
  • This book provides a case study approach to network orchestration.
  • You can have a look on the complexity world of logistics.
  • Logistics involves a complex network and mesh of tacit and explicit knowledge and relationships.
  • You can see how competitors are no longer a single entities but a network of alliances and coopetitors.
  • Organisation are leaning towards affective factors like brand loyalty, trust and relationships.

Overall, it is a smooth read and not so academic in nature. If you like case study, this is the book for you.

Coopetition the New Economy

Competitions are a thing of a past as consumers became flicker minded and switch cost is lower due to advent of technologies e.g. having different video conferencing application in a mobile. Monopolies discourage innovations and create unfair pricing for consumers. Many countries even have laws regarding competition to prevent creation of monopoly e.g. Singapore Competition Act. A new breed of organization emerges where competitors works in cooperation across different regions. A world of coopetitors!

What is Coopetition?

Coopetition is a fusion of cooperation and competition. In today’s economy, monopolies are frown upon and even illegal. It is not unusual for competitors to collaborate and cooperate for mutual benefits. Many examples existed such as airlines alliances with their codeshare connection, automotive partnership that owes HERE maps and Alibaba network of merchants, suppliers and eCommerce shops.

What Cooperate yet Compete?

All these coopetitors have a common objective to increase competitive advantage, enlarge market share, extend market reach and coverage with the consumers. This would create a network effect globally as a single organization will take a longer period to achieve this. Moreover, technologies have disrupted barriers and amplified threats of market entrants to traditional industries. By sharing, these organisations can create greater value in combating these entrants. Vice versa, new startups can allied together to take on existing incumbents. Without coopeting, these objectives would be impossible.

COVID-19 Effects on Coopetition

Perhaps the best case study of Coopetition comes from COVID-19 pandemic. Covid Vaccines have taken less than a year to be developed compared to several years for a typical vaccine. It will be impossible unless information is shared and collaborated among old foes and competitors. Another example is the collaboration between transportation providers, Food and Beverages (F&B) businesses and food delivery during COVID-19 lockdown like ComfortDelivery in Singapore. Will your organization be mature to coopete against this new breed of alliances?